Manager Media Relation & Issues Management

We welcome applications from all qualified job seekers. Should you require any accommodations, including alternative interview formats, assistance with online assessments, or an ASL interpreter, throughout the application or hiring process, please email your request to accessibility_services@icbc.com – we are committed to ensuring an accessible experience for all candidates.

At ICBC, we strive to build diverse teams which reflect the communities we serve. To support this, we’ve created two talent communities for Indigenous Peoples and People with Disabilities.  By joining one of these communities, you’ll connect with our recruitment team who will guide you through the application process and help you explore opportunities at ICBC. Of course, you’re welcome to apply for jobs at ICBC whether or not you join a talent community.

We look forward to hearing from you!

Reporting to the Director Marketing & Communications, the Manager Media Relations & Issues Management leads the media relations and issues management team, focused on both proactive and reactive communications delivery through the media for the organization. Leads the daily management of responses to issues impacting the organization.

Position Responsibilities

• Leads and participates in the implementation of the media relations strategy. Provides daily input to social media response to ensure alignment with overall messaging.
• Leads the development, coordination and delivery of key media messages, materials and timely responses to media enquiries, ensuring consistency, an integrated approach and alignment with corporate priorities.
• Leads the selection of appropriate spokesperson or subject matter expert and medium (print, radio, TV) ensuring maximum value for each media coverage scenario.
• Speaks on behalf of the Corporation to media on key corporate issues.
• Manages the development and maintenance of relationships with key media reporters, editors and publishers.
• Leads media monitoring and analysis to stay informed, identify and manage potential issues, identify opportunities to create positive media coverage, and to assess the effectiveness of media plans and activities.
• Mitigates organizational risks to the Corporation's reputation through issues management, ensuring team is prepared with responses and the appropriate communications strategy is identified to manage reputational risks.
• Advises, trains and provides guidelines for key communicators at the executive level and in business units/regions on media relations, social media and issues management activities; and ensures a common understanding of the role that communications/media relations play in helping to achieve business objectives.
• Manages the unit, including selection, development, and direction of reporting staff; and development and management of the unit budget and business plan; and also contributes to the Department budget and business planning processes.

Position Requirements

• Knowledge of the principles, concepts, standards and best practices in the media relations and communications fields, and related functions including stakeholder relations, issues management, and government relations.
• Familiarity with the nature of issues and communication challenges within the corporate environment.
• Knowledge of corporate and divisional goals, strategies, objectives and lines of business.
• Knowledge of insurance industry, products and services.
• Familiarity with the current legislative and regulatory environment, government structure, and political relationships and practices.
• Interpersonal, relationship building skills.
• Strong leadership and decision-making skills.
• Strong communication skills, including written and spoken.
• Specialized training is typically recognized by an undergraduate degree and/or a professional designation in a technical/business/scientific field.
• Many years of related direct/indirect work experience in a continuous learning environment is typically required for someone to perform this job competently.

About us: 

At ICBC, it’s our job to make sure the car insurance system works for all British Columbians, today and in the future. If you want to make the most of your skills and expertise while growing your career, we want you. A career at ICBC is an opportunity to be part of a talented, diverse and inclusive team that is driven to serve its customers and community. You can expect a competitive salary, comprehensive benefits and a collaborative work environment. If you are reliable and dependable, contact us today to be part of our talented and diverse team as we work together to create an insurance system we can all be proud of.

Work arrangements defined: 

• Hybrid 8 – you will work a minimum of 8 days in a 4-week period at your primary office headquarters (typically 2 days per week). The remaining days will be remote within British Columbia. 

ICBC provides comprehensive benefit coverage to all eligible employees including a defined benefit pension plan and 4 weeks’ vacation, plus 3 Wellness Days per year.

• Three options available for your health and dental coverage
• Employee and Family assistance program (wellness support)
• Basic group life insurance
• Voluntary group life insurance
• Critical Illness insurance
• Sick leave plan – 100% of pay for a period of a maximum of 8 weeks
• Long term disability plan
• Pension plan – defined benefit pension plan that pays a benefit to you or your beneficiary upon termination, death, or retirement

Our values guide how we interact with customers, stakeholders, partners, and each other. They shape our decisions and create a culture where employees feel inspired and empowered to do their best work

• Collaborative: We include different perspectives to reach our common goals.
• Supportive: We seek to understand to meet diverse and evolving needs.
• Straightforward: We simplify the complex to make things easier.
• Knowledgeable: We gain knowledge through experience and learning to make informed decisions

We invite you to apply today and find out why employees recommend ICBC to their friends and family as an excellent place to work. We value and seek to maintain an environment of Collaborative, Supportive, Straightforward, and Knowledgeable team. Come join us at one of BC’s Top Employers!

Only candidates legally entitled to work in Canada will be considered for this position.

#IND1